J. H. Nicholson is proud to represent the following manufacturers:



Alps Alps Mountaineering offers the best in "consumer designed" packs, tents, sleeping bags, camp furnuture, and airpads. These products are designed for a lifetime of use. Alps also operates with the following brands: Alps Outdoorz, Alps Mountaineering, Cedar Ridge, Browning Camping, and Delta Waterfowl.
Athlon ATHLON was built to share our love of the outdoors! ATHLON is a proud US sports optics product company devoted to designing and delivering superior quality optics products and outdoor accessories at a competitive price to our consumers via our distribution and retail channels. Athlon has strong engineering design capability, strategic alliances with quality manufacturers and a streamlined fully integrated supply chain. These advantages enable us to bring the latest cutting edge technologies and cut out the extra layers of traditional supply chain. With these advantages we are able to deliver goods and products to individual consumers’ hands with great cost savings. Our obsession with product quality and superior customer service for hunters, recreational shooters, and outdoor enthusiasts drives our business. The business model on which we founded ATHLON allows us to deliver high quality optics at extremely competitive prices. Our goal from day one is to pass those savings to you, the outdoor enthusiast.
Browning Browning was started in 1878 by John Moses Browning at his father's store in Ogden, Utah. Today Browning has grown to be the leader in sporting arms, technical hunting clothing and many other outdoor-related product categories all helping to make your hunting and shooting experience a success.

Browning Consumer Promotions
Browning Ammo The Dawn of a New Generation
To create this new generation of ammunition, the brightest minds were very selective in the development of Browning Ammunition. “Browning ammunition builds upon the legacy and heritage of our brand while introducing innovative products that will carry the iconic Buckmark™,” said Travis Hall, Browning president and CEO.
Browning Trail Our complete line of trail cameras and accessories have been designed with you in mind, to deliver excellent quality results in the field. Whether you are trying to capture that buck of a lifetime running down a trail, or just interested in what’s congregating around your feed blocks, our line of game cameras has the features you are looking for. All of our game cameras feature incredible trigger speeds of less than one second, so you don’t miss any action in the field. Our cameras are also capable of capturing your game in stunning HD video with sound. Imagine being able to take a 2 minute HD video clip of deer and turkey walking around on the edge of your favorite greenfield…and being able to hear what’s going on as well. That’s the Browning Trail Camera advantage!
Flitz FLITZ International is a maker of cleaning products to the sporting goods industry & beyond.
Sabre Since 1975, Security Equipment Corporation has committed itself to producing the most effective defense spray possible. Give yourself the protection you deserve. Choose a self defense, pepper spray, and bear spray industry leader. Choose SABRE!
Seattle Sports Seattle Sports Company is the manufacturer of quality, affordable sporting goods gear since 1983. Providing quality sporting goods across a wide-range of activities at an affordable price. Various products include dry bags, boat carts, canoe and kayak gear, car top storage bags, camping gear, biking equipment and winter gear.
WildLife Wildlife Research Center has a reputation for having the best hunting scent products and human scent elimination formulas. Our mission is to produce products that work better and conduct business with our customers in better ways. We will not be limited by “status quo ways” others often follow. The people at Wildlife are on a mission to have a great time doing our flat-out best job for you!
Winchester Ammo Founded in 1866, Winchester is one of the world's most widely recognized and respected brand names.For more than 140 years, the name "Winchester" has come to mean many things to many people. To most folks it's meant ammunition and the Gun that Won the West. For many others, however, it also rekindles images of fine hand tools and cutlery, fishing tackle and flashlights.
Winchester Repeating Arms is the maker of the complete lineup of Winchester brand rifles and shotguns. The moto The Guns That Work reflects a commitment to producing guns that work under all conditions and requirements. It also reflects a commitment to features and quality that fit the style and demands for each firearm. Lastly, we are proud to make firearms for hunters who work hard, both when hunting and when making a living for their families.

Winchester Repeating Arms Consumer Promotions